Ingredient Spotlight: What’s the Buzz About Niacinamide?
If there’s one thing to know about us, it’s that we’re all about science. Sure, we adore a new beauty trend just as much as anyone else (after all, we hopped on the hottest lip looks of 2024), but when it comes to skincare ingredients, we look at the facts. So, whenever we learn that our formulas check off both the science and trend boxes, we’re all about it.
Cue niacinamide, an ever-popular skincare powerhouse whose benefits are worth every bit of the hype. Also known as vitamin B3, niacinamide is a water-soluble vitamin that the body cannot produce on its own and, therefore, must come from your diet. Of course, using it topically inyour skincare also has it benefits.
This essential nutrient behaves like an antioxidant with powerful properties that help protect against free radical damage and oxidative stress. Though niacinamide is lauded for being ideal for all skin types, its gentleness comes with a slew of powerful benefits.
The Topical Benefits of Niacinamide
Perhaps most famous for its unmatched ability to minimize the look of pores, niacinamide delivers a bevy of other benefits as well, which is a top reason you’ll find a high concentration of it in our High Potency Intensive Smoothing Serum.
It reduces the look of rough, uneven texture and loss of firmness.
Beyond its proven ability to visibly tighten pores, this ingredient also helps to dramatically hydrate and plump the skin, effectively diminishing the appearance of fine lines and wrinkles to help refine rough texture and promote collagen-rich skin. In doing so, it promotes firmer, smoother skin for a more youthful-looking appearance.
It supports skin’s moisture barrier.
Niacinamide helps support the skin’s moisture barrier alongside fatty acids and lipids, such as ceramides, which are crucial for a healthy barrier. In doing so, essential hydration is kept in and environmental aggressors stay out.
It visibly improves discoloration.
Studies have shown that niacinamide helps promote more even-toned skin with less discoloration and visibly improved pigmentation.
Our lightweight, skin-smoothing serum accomplishes all the above by dramatically reducing the look of rough skin texture, minimizing the look of imperfections and visibly diminishing uneven tone and dullness. In fact, in a clinical study of 33 women after 8 weeks, 97% showed significant improvement in skin tone. Meanwhile, in a consumer study of 106 women after 28 days, 93% saw smoother skin texture and 87% saw more refined skin with minimized imperfections and reduced dullness.
The Perfect Pairing: Which Ingredients Mix Well With Niacinamide?
While transformative on its own, an extra perk about niacinamide is its ability to play nice with others — enhancing their benefits while powerfully delivering on its own. Read on for how you can level up your skincare regimen even further by incorporating niacinamide, plus its perfect pair.
Hyaluronic Acid
When used together, hyaluronic acid and niacinamide work wonders to promote skin hydration and radiance while supporting the moisture barrier.
Try this pair: High Potency Intensive Smoothing Serum + High Potency Classics Hyaluronic Intensive Moisturizer for intensely hydrated, supple and refined skin
Retinol
Since retinoids may cause skin sensitivities for some, niacinamide makes for its perfect teammate, helping to balance any side effects and working synergistically to improve skin firmness.
Try this pair: High Potency Intensive Smoothing Serum + High Potency Retinol Recovery Overnight Moisturizer for more refined, firmer-looking skin
Vitamin C Ester
Vitamin C Ester and niacinamide work brilliantly together by dramatically brightening skin tone and preventing discoloration, resulting in visibly brighter, more even-toned skin.
Try this pair: High Potency Intensive Smoothing Serum + Vitamin C Ester Photo-Brightening Moisturizer Broad Spectrum SPF 30 for brighter, more even-toned and protected skin
Whether you incorporate niacinamide into your existing routine on its own or switch up your regimen with one of the perfect pairs above, you’ll be happy you did — and so will your skin. After all, it’s completely worth the buzz and the proof is in the science.